The Culture Sensitive IEC Materials focusing on Drug Abuse Prevention Education and Advocacy was formally launched in Davao City with key institutions in attendance such as the Dangerous Drugs Board, the Philippine Drug Enforcement Agency- Regional Office XI, the Department of Education- Regional Office XI, the City Government of Davao and the Ateneo de Davao University.
The materials highlight contents and modules which can be used in educating the (initial) 11 tribes of Mindanao on the legal aspect, medical aspect, current trends of the anti-drug campaign, the approaches that are evidence-informed and effective when it comes to substance and drug use prevention including the context of the national drug education program. Chieftains and elders of tribes were also present to lead the launching of the materials which will first be institutionalized in various parts of Mindanao.
Undersecretary-Executive Director Earl Saavedra CESO I was the Keynote Speaker of the gathering.